Creative Direction for A + P Wedding Event
Hafidz Abdulah Ramadhan
A + P is a private union and commemorative wedding event of Arki Hadikusumo & Phila Widjaja Halim, exploring between public ceremony and private language.
It borrows ideas and the theoretical manner of the Gesamtkunstwerk (total work of art), tactile minimalism, and theories like Nicolas Bourriaud's "Relational Aesthetics."
The challenge was to creative and art direct on how to reflect a ceremony that shared intellectual retrospective dialogue between the couple, the space, and the public.
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Posted Nov 10, 2025
Creative direction for A + P's wedding event, blending public ceremony with private language.
