Digital Marketing Campaign for BeDazzled Smilez

BeDazzled Smilez, a global supplier of tooth gem supplies and educator for aspiring tooth gem artists.

Designed and executed a comprehensive digital marketing campaign for BeDazzled Smilez, focusing on social media content creation for Instagram and Facebook, along with an email nurturing strategy. The campaign aimed to increase brand awareness, promote courses for aspiring tooth gems artists, and boost engagement with a global audience of potential suppliers and artists.

Engage and Expand Social Media Following: Create and schedule five captivating posts per week for Instagram and Facebook to grow the client's social media presence and engage with a broader audience.

Email Nurturing Campaign: Develop an email marketing strategy to inform, engage, and nurture relationships with the client's contact list, promoting courses and supplies.

Highlight the Unique Value Proposition: Clearly communicate BeDazzled Smilez's offerings and advantages, including high-quality supplies and expert-led courses for tooth gem artists.

Drive Website Traffic: Increase visits to the BeDazzled Smilez website, encouraging sign-ups for courses and inquiries for supplies.

Content Strategy Development: Crafted a detailed content calendar for social media, focusing on thematic posts that highlight product offerings, artist success stories, and educational content.

Email Marketing Strategy: Developed a series of engaging email campaigns segmented by audience interest, including promotional content for courses and supplies, educational tips, and company updates.

Creative Execution: Designed visually appealing social media posts and email templates that align with BeDazzled Smilez's brand identity, ensuring consistency across all digital platforms.

A comprehensive social media content calendar with 5 weekly posts for Instagram and Facebook, including graphics and captions.

A series of segmented email campaigns designed to nurture leads, promote courses, and highlight supplies.

Significantly increased BeDazzled Smilez's social media engagement and follower count, establishing a stronger online presence.

Enhanced email open and click-through rates, leading to higher engagement and conversion for course sign-ups and supply inquiries.