Empik Group | digital & print design

Empik Foto is a part of the Empik Group which specializes in selling personalized items such as photos, books, pillows, albums and much more.

During the years 2019-2022, I was taking care of the website (mobile/desktop) and graphics for the Polish and Czech markets, both digital and print. I was creating new designs and layouts for websites for the Polish market. I also worked on creating promotional materials such as graphics for social media, banners, newsletters, packaging and leaflets to help promote the products and website.

As part of my responsibilities, I participated in the rebranding of the website, giving it a new and fresh look. For instance, I worked on the landing page for the "Back to School" occasion. The company wanted to change the heavy old look into something more light, visually pleasing, and colorful. They also wanted to showcase the products on the website and make it easier for users to find the different sections.