Shopify Website Redesign - Wellness E-commerce

Paola Mendoza

SEO Specialist
Shopify Designer
Shopify Developer
Canva
SEO
Shopify

I've been working with Lital for the past two years as her Tech and Digital Marketing Virtual Assistant. While she already had a website for her business(attached a the end), she decided a few months ago to revamp it to better reflect her brand and connect with her audience.

That's where my skills came in. With a solid understanding of her business and the products she offers, along with my enthusiasm for wellness and supporting women entrepreneurs, I created a fresh, optimized design.

I started with the home page, which had a boring layout and generic images that didn't resonate with their audience. The color scheme was also mismatched, which made it visually unattractive. My redesign improved the layout of the sections and colors, transforming the website into a more attractive and representative online presence. I used Pagefly for this design.

She wanted two visually appealing, engaging, and conversion-focused landing pages for her popular products. I followed her branding, style, and guidelines to bring these pages to life.

Another key page she wanted was a landing page for her online program. It was crucial for her that this page clearly explained the program and effectively converted visitors into participants.

To finalize I also did SEO optimization for the website including adding written content for the listings and blogs. She is thrilled with the redesign results, feeling that it truly represents her business.

The preview of the old home page version

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