US LLC Filings already had a live website, but it worked against them. The design read as templated and machine-made the generic, "AI-generated" look of default layouts, inconsistent styling, and stock-feeling sections. That's a real problem for a company forming US LLCs and handling tax compliance for non-resident founders: it's a high-stakes, high-trust purchase where people hand over their identity, business details, and payment. When the site itself looks unproven, visitors hesitate — and hesitation at that stage quietly kills conversions. The brand needed to look as credible as the service actually was.

I rebuilt the site around a deliberate, cohesive visual identity: a warm off-white and near-black base with a single earned orange accent, a real typographic hierarchy (Anton/Impact display against Raleway), and structure that signals credibility at every step clear process, transparent pricing, and honest compliance framing. The templated, AI feel was replaced by a design that reads as a trustworthy financial service. The cleaner, more legible experience lowered the trust barrier at the exact moments users decide whether to proceed, lifting conversion.