English Studio | Educational Social Media Design

Since 2022, I’ve created ongoing social media design and art direction for English Studio, an English-learning brand on Instagram. The work turns vocabulary, grammar, cultural references, and teacher-led content into clear, scroll-stopping educational posts.

English Studio needed a consistent Instagram presence that could make learning feel accessible without flattening the brand into generic educational templates. Every post had to communicate quickly on a small screen while keeping the visual identity expressive, recognisable, and flexible enough for an ongoing content calendar.

I lead the art direction and social media design, translating topics into layouts that support comprehension and hold attention. The visual system combines English Studio’s yellow, red, and blue palette with expressive typography, illustration, photography, and varied compositions.

English vocabulary and illustrated word lists

Grammar tips and learning prompts

Teacher introductions and class-related content

English-language culture and pop-culture references

Branded educational carousels and static Instagram posts

The ongoing challenge is balancing clarity with character. Information needs to be easy to scan, but each piece also needs a distinct visual rhythm. I use hierarchy, type, colour, and image selection to make educational content feel lively and consistent across the feed.

Client: English Studio Scope: Instagram content design and art direction Period: 2022–2026

See the extended project on Behance.