NoteFluide is a brand new project that interprets the synesthesia between music and perfumes.The result is a line of 5 fragrances that can both be smelled at and listened to. Because while developing the 5 scents with premium ingredients, music has been composed for each one of them. Every piece describes in music the notes of the perfumes.The brand needs to be positioned in aLuxury environment, for this the concept of synesthesia and 5 senses fits in a good way with the intention.

brand manual

social media strategy

art direction

influencer marketing

graphic design

luxury experience

We developed the content strategy in order to be present on all main social platforms(FB, IG, YT and TT).The content is organically growing both in numbers and in themes. We are aiming to entertain by educating on the niche perfumery world, our journey, the curiosities and we are also trying to continue the theme of synesthesia using a vivid aesthetic in association with music.