Strengthen your brand & increase conversion rates

I'll create copy that strengthens your brand and makes your message heard. My words, your voice! Brand messaging, social media, email, product description, SEO, marketing, and more.

Don't see it on the list? I'm happy to discuss unique projects and provide whatever you're looking for.

Scroll on for samples of creative copy I've provided for past clients.

Every skincare practice must begin with a clean slate. So start your routine with the melting cleanser.

Next add the serum. The morning is the time for brightening and nourishing with Vitamin C. The evening is the time to allow the cellular powerhouse Retinol to do its work to regenerate and restore.

The last step is always moisturizer. Seal in the hydration, smooth and tone your skin.

At DRC, brand development is founded on four pillars: Strategy, Branding, Packaging, and Activation. These core disciplines sustain long-term growth and build unwavering brands that speak with confidence in an increasingly crowded marketplace, brands that rise above the tides to reach new heights and sustain long-term growth.

A strong brand strategy is built on understanding consumer needs, marketplace trends, and category shifts. At DRC, we are experts in brand strategy. Our process provides an honest assessment of your brand’s current positioning and lays out a clear plan for success, predicting challenges before they happen and ensuring future brand growth. Our strategy services include Research & Analysis, Positioning & Messaging, Brand Architecture, Portfolio Strategy & Optimization, Brand Foundation, NETcast (multiple online survey offerings), BRANDpalette (visual language assessment), and Qualitative & Quantitative Research.

Brands must be meaningful to become memorable. Too often, firms deliver pretty pictures that fail to resonate with their audience. Our philosophy is different. We dig deep to understand what inspires your target consumer. We strive to deliver more than just colors or shapes on a piece of paper— the magic happens when your brand’s story comes through as clearly as the mark that defines it. Our branding services include Visual Brand Language, Visual Brand

Expression, Corporate Identity, Brand Identity, Verbal Communication & Name Development, Point-of-Purchase, Website Development, and Brand Essence Video.

To be successful, your brand must connect with consumers the split second they see it. Brand packaging is one of DRC’s defining capabilities. It’s how we got our start 25 years ago, and it’s how we continue to build and retain relationships with our clients. We treat each brand with the focus and strategic thinking that drives our award-winning creative. Never afraid to challenge a brief, we not only to give you what you ask for, but we show you what you may not have considered. Our packaging services include Packaging Development, Structural Development, Product Development, Prototyping, and Comps & Mockups.

Consistency is the key to bringing your brand to life long term. DRC brings the right balance of design thinkers and skilled production artists to seamlessly activate your brand across a multitude of touchpoints, maintaining design integrity while translating it into an array of printing techniques, substrates, package types, and marketing media. We manage all brand assets through completion, working with vendors to ensure consistency on a regional and global level. Our activation services include Brand Extension, Standards & Packaging Guidelines, Production Services, and Retouching.