Tangent Studio is a digital agency based in India, offering:

Design — Comprehensive, appealing designs that transform businesses

Develop — Tech-forward websites tailored to each brand

Maintain — Reliable maintenance for new and legacy websites

They specialize in everything from CMS to chatbots and e-commerce platforms.

Brand Identity, Voice & Copy

UI/UX Design

Full Website Development

Brand Guidelines Creation

The client provided the copy and tone of voice. I took care of the entire visual direction, design, and development.

1. Discovery & Planning Mapped out the user flow, content structure, and visual direction based on their service offerings.

2. Brand Guidelines Built a clean, modern brand identity:

Colors: Sleek and minimal

Typography: Modern, functional

Visuals: Simple, supporting the brand voice

Crafted responsive layouts and custom UI

Built using a modern front-end stack

Heavily focused on animations:

Smooth scroll-triggered animations

Subtle hover effects for interactivity

Transitions that enhance storytelling without compromising speed

Bold, clean website with a strong tech-first vibe

High engagement through smooth interactions and visual motion

Fast, mobile-optimized experience with clear content hierarchy