Intro Doing Everything Different is a recently established clothing and media division affiliated with Kurieo, a creative agency located in Oakland, CA. We were fortunate to receive an invitation from Mike and Devin of Kurieo to create a logo and brand identity system capable of functioning effectively as both an urban clothing brand and a media company. As always, we eagerly dove into the project, crafting numerous unique concepts that seamlessly merged the two aspects. Following several iterations and an array of designs, the client ultimately selected the final route we proposed.

Scope: Logo Design Colours Brand Identity