Visual Identity for a Web3 company

Oliver Marcetic

Brand Designer
Logo Designer
Adobe Illustrator

Creating a logo as a part of visual identity for a Web3 development company focused on blockchain technologies.

When it comes to designing a logo for a Web3 development company focused on blockchain technologies like Netpunk, it was important to create a visual identity that represents the company's values and communicates its expertise in the field. A great logo should be simple, recognizable, and memorable, while also conveying a sense of professionalism and authority.
For Netpunk, I've created a logo mark or symbol in the shape of a hashtag (#), which is an effective choice for a company focused on technology. The hashtag is also a symbol in online culture, and its use in the logo suggests that Netpunk is a company that is both familiar with and skilled in navigating the digital landscape.
The choice of the hashtag also communicates Netpunk's focus on blockchain technologies. As blockchain is all about creating networks and connections between users, and the hashtag is a symbol of connectivity that perfectly captures this concept. Additionally, the hashtag's shape is visually interesting and dynamic, which makes it a great choice for a logo that needs to be eye-catching and distinctive.
Logo for Netpunk is a representation of the company's focus on blockchain technologies and its expertise in the digital realm. It's a simple, recognizable and communicates professionalism while also conveying a sense of innovation and technological expertise.
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