DISNEY AD
Jodi-Kay Edwards
A mock campaign for Disney.
I would slate this as a diversity and inclusion campaign. Blending their content theme of nostalgia mixed with unity evoking a feeling that makes us want to feel that again therefore taking action. This would be driven by strategic messaging such as:
“Beautiful things happen when we work together.”
I think an ad like this would really help drive brand awareness to increase streams on Disney Plus or increase park ticket sales.
To get creative direction and messaging guidelines for your next project contact me here or via email support@jodikayedwards.com
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Posted Nov 10, 2023
If Disney hired me for their next ad, it would look like this.
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