Data-Driven Insights for Strategic Decision-Making in Retail
Jerry Mutimukulu FCCA MBA MCom
Like this project
Posted Nov 10, 2024
Jerry led a data analytics project for a mid-sized retail company, analyzing customer purchasing patterns, inventory trends, and seasonal demand fluctuations.
Likes
0
Views
0
Jerry led a data analytics project for a mid-sized retail company, analyzing customer purchasing patterns, inventory trends, and seasonal demand fluctuations. By leveraging advanced data visualization tools and predictive analytics, he provided the company with clear insights into top-performing products, peak sales periods, and customer demographics. His findings helped the client optimize inventory levels, streamline marketing strategies, and forecast demand with greater accuracy. This project enabled the retail company to reduce inventory costs by 18% and increase sales by aligning promotions with customer preferences, demonstrating the power of data analytics in driving strategic, data-informed decisions.