A complete brand refresh for Mediavision, a leading Nordic media analytics company. The new identity modernizes the brand while staying true to its analytical roots and Nordic character.
Challenge
The existing identity felt dated and lacked visual consistency across channels. The refresh needed to align with the company’s position as a trusted voice in media intelligence while feeling current and confident.
Design Approach
The new logo is built on balanced geometry and a refined wordmark for instant recognition. The design system introduces a clear typographic hierarchy and a minimal palette inspired by Nordic light—crisp, calm, and precise.
Outcome
The updated brand communicates clarity, reliability, and authority. It scales effortlessly across digital reports, presentations, and the company’s web presence, creating a unified and modern expression.
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Posted Nov 4, 2025
Brand refresh and logo redesign for Mediavision, creating a sharper, more focused identity that reflects clarity and confidence in media analytics.