Deaf Cancer Support Self Help UK & Macmillan Cancer Care
Nicholas Lancashire
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Posted Jun 5, 2022
Logo design for Deaf Cancer Support Service, Self Help UK in partnership with Macmillan Cancer Support.
The logo was designed to reflect the style of both Self Help UK’ and Macmillan Cancer Support’s existing brand marks. I created logos for use across various media; online, print, stationery and also for use on promotional items. I worked with Self Help UK’s CEO and the Lead Project Manager for the Macmillan Deaf Cancer Support Service to create the design which incorporates the British Sign Language (BSL) hand gesture for ‘Support’ making the logo quickly accessible to the deaf community.
The Spark ✨
This logo was required to extend the reach of Macmillan Befriending Services into the Deaf community It was interesting working with the project lead who herself is Deaf. Working in a visual medium made the communication run smoothly. BSL sign language interpreters were also accessed so that we could communicate with greater fluency to achieve project outcomes.
The Stats 💯
Timeline: 30 hours
Budget: £400
Deliverables: List some deliverables that the independent gave.
• Logo designs and re-draws
• Full set of logos and guidelines for proper use
“A talented graphic designer, Nic Lancashire, created accessible designs for Self Help UK. Nic understood straight away our people-focused ethos and brand guidelines."
Clare Quigley, former Insight Manager, Self Help UK
(now self-employed Information Management Consultant)
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