RCG Global Services brand & web

RCG is a global provider of digital solutions across mobile, web, cloud, and legacy platforms, integrating modern digital frameworks. For more than 4 decades, they have enabled clients in the Global 1000 marketplace to realize their digital ambitions. With a stale brand and outdated website, they needed something that propelled them into the 21st century and showed that they are a leader in the digital space.

The circular logo mark is a powerful image evoking the continual efforts of achieving the three main outcomes for their clients – Customer Engagement, Workforce Enablement, and Operations Optimization. Closely associated with the business, technology, healthcare, and financial industries, the main corporate colors are different shades of blue provoking trust, responsibility, honesty, loyalty and security.