Main Launch - Email Marketing Campaign
Jennifer Suarez
The Client
Tavik Swimwear - This company was an online e-commerce lifestyle brand that cultivated from Modern Beach Culture. They specialized in woman's luxurious swimwear that was sold at retailers like Madewell, Free People, Revolve and More
Work Completed
This strategy/campaign was created to highlight main product and new product launches.
The Process
I created this email using Adobe Photoshop and Mailchimp. The following process outlines the step-by-step work that I provided to the client:
Calculating the amount of sends per week
Going through inventory to establish what styles were going to be featured.
Sourcing images
Sourcing context and information about the product
Designing the campaigns
Uploading the assets to Mailchimp
Scheduling all weekly emails for the month.
***More of my email designs can be found https://milled.com/TAVIKCLOTHING. ***
Essentials collection was available all year round but new colors were introduced every season.
First cut was a GIF.
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Posted Mar 9, 2023
Weekly email marketing campaign highlighting new product launches.
