Email Copywriting - The Swim Team UK
Isbah Studio
My client, The Swim Team, a swim school in the UK, wanted email copy advertising their swimming classes for children. They wanted three emails, two of them being follow up emails. They were offering a limited time promo and wanted to convert as many clicks as possible and fill up the slots in their swimming classes. I was tasked to write these emails.
Email #1:
Dive Into Fun!
Parents, are you looking for a fun and safe way for your child to learn swimming skills? Look no further!
At The Swim Team, we offer 30 minute swimming lessons for your child (ages 3+). Lessons are given in groups of up to five children with our trained and professional instructors.
With our lessons, your child will learn swimming techniques with our experienced and dedicated instructors.
We have locations in Harrogate, Sherburn, Scholes, & Bradford.
Ready to dive into adventure? Make a splash and book fast! Spots are filling up!
With this limited time offer, get 50% off the first month!
Use the promo code SWIM50.
Let's make waves together!
Email #2:
Hey Parents! Don’t miss out on the splish splashy fun!
Your child can stay active and learn how to swim at our 30 minute lessons at The Swim Team!
30 minutes of safe and effective instruction. Your child can learn life-saving swimming skills!
Just this month, we are offering a limited-time deal!
Use the promo code SWIM50 to get 50% off your first month! Book now!
Dive into the fun with us!
Email #3:
Calling all little fishes! We are waiting for you!
The Swim Team offers fun and safe 30 min swimming lessons for children (ages 3+).
Swimming is an essential, life-saving skill!
Our limited-time offer is running out!
Don’t wait. Use the promo code SWIM50 to get 50% off your first month.
Spots are filling up fast!
Let’s make a splash!
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Posted Dec 29, 2023
I wrote email copy for a swimming school in the UK that wanted to convert clicks to customers. They were looking to advertise their swimming classes for kids.
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