Beanstox is a mobile investing app started by ABC Shark Tank's
Kevin O'Leary. The project was bootstrapped through two crowdfunding rounds on
StartEngine where over three million was raised to fund the app. I was hired to assist with media buying for the two crowdfunding rounds and the app's marketing launch through
Defiance Analytics. For this project, I was responsible for managing Beanstox's marketing campaigns on Google Ads, Apple (Search) Ads, and StackAdapt.