64 Motifs in 3 Days for GIVO Group

GIVO Group approached me to develop a new visual direction for their experience gifting platform, creating 64 unique motifs across different experience categories in just three days.

Using Krea AI and ChatGPT, I built a fast and consistent workflow for developing, refining and art directing each image. Rather than treating AI as a one click solution, I focused on maintaining the same photographic language, lighting, composition and premium feel across the full set.

Each category was given its own mood and emotion while still feeling part of the same visual world, helping GIVO turn a large library of experiences into something more cohesive, human and aspirational.

Services: Creative Direction, AI Art Direction, Krea AI, ChatGPT, Visual Strategy