The Reclaim Collection
Derya Didem Kundakçı
The Reclaim Collection
Background
Every year, thousands of bags are left unclaimed at Copenhagen Airport, containing forgotten clothes.
Idea
Turning Copenhagen’s unclaimed luggage clothing into runway outfits.
Execution
At Copenhagen Fashion Week, Perwoll showcases outfits styled using items from unclaimed luggage by Victoria Lee.
The Reclaim Collection
Every year, 27 million garments are forgotten at airports.
Left behind. Unclaimed. Unloved.
At Copenhagen Fashion Week, Perwoll gave them more than a second life — it gave them a spotlight.
The Reclaimed Collection by Perwoll transformed over 100 lost garments from unclaimed luggage into runway-ready statements of sustainability and creativity.
Powered by Triple Renew Technology, each piece was revived:
colors refreshed, fibers smoothed, pilling reduced.
Once lost.
Now reborn.
This is the future of fashion — circular, conscious, reclaimed.
From Lost Luggage to the Runway
Forgotten at airports. Reborn on the runway.
At Copenhagen Fashion Week 2025, Perwoll turned unclaimed garments into a powerful statement for circular fashion — proving that sustainability can be worn, seen, and celebrated.
## The One Show Entry
## This Cleaning Brand Turned Unclaimed Luggage Clothes into a Fashion Line
## BEA World Awards 2025 - The Reclaim Collection by Perwoll
## BrandEx - The Reclaimed Collection by Perwoll
## The Reclaimed Collection Copenhagen Fashion Week: Perwoll bringt vergessene Kleidungsstücke auf den Laufsteg
## Perwoll Presented 'The Reclaimed Collection' During SS26
## Introducing; The Reclaimed Collection powered by Perwoll
The Reclaimed Collection embodies that idea, proving that with creativity and care, forgotten garments can be revived and transformed into timeless pieces with new purpose in Cophenagen Fashion Week by Perwoll
## Lost & Found: Perwoll představil netradiční kolekci The Reclaimed Collection na Copenhagen Fashion Week 2025
## Copenhagen Fashion Week is not only about fashion, but also a manifesto of responsibility.
## The Perwoll Reclaimed Collection na Copenhagen Fashion Week 2025
## Was ein Waschmittel mit einer Fashionshow zu tun hat
## Best Ads on TV
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Posted Jun 7, 2026
Transformation of unclaimed luggage into runway outfits showcased at Copenhagen Fashion Week.
