In 2024, we already produce enough clothes to last 30 years—yet 60% become waste within one. Perwoll can’t stop fast fashion alone, but our detergents renew clothes in just 10 washes. With I Feel Love by Donna Summer, our #PreLoved Fashion campaign redefines what it means to #RethinkNew

Agency: HeimatTBWA Client: Henkel

#RethinkNew with Perwoll from derya kundakçı on Vimeo

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#RethinkNew with Perwoll derya kundakçı

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Perwoll TR from derya kundakçı on Vimeo

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Perwoll TR derya kundakçı

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Perwoll Bloom from derya kundakçı on Vimeo

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Perwoll Bloom derya kundakçı

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