Our goal was to create branding for this new subscription business that attracted a certain type of audience and was gender neutral. We also focused on creating a simple and straightforward website that was easy to use and navigate. The client also wanted a website that could easilty be updated as their business grows and offers more products. To acheive this I focused on a bold color palette with a playful and interesting font. I kept it simple but played around with what the font family had to offer. For the website I created a basic site with product templates for them to use in the future!

full branding suite

brand strategy

creative direction

brand identity

brand guidelines doc

basic e-commerce site

basic SEO assistance