Redesigning websites for startups using Canva

As part of my web design portfolio, I worked on redesigning STORI’s website, a modern AI-powered marketing platform. My goal was to refine the visual identity, enhance usability, and introduce a more engaging and structured layout that aligns with STORI’s brand proposition.

Conducted a full audit of the original STORI website to identify UX/UI gaps.

Assessed readability, navigation, and conversion effectiveness.

Benchmarked against competitors to identify industry best practices.

Defined a clean, minimalist aesthetic to highlight AI-driven marketing solutions.

Proposed a modular, card-based design for better content organization.

Optimized call-to-actions (CTAs) to improve lead generation.

Leveraged Canva’s flexible design tools to rapidly prototype key pages.

Created a fluid, modern interface with soft gradients and subtle animations.

Ensured mobile responsiveness and adaptive design principles for accessibility.

Refined the design based on user feedback and brand consistency.

Balanced aesthetic appeal with high usability and intuitive navigation.

✅ Improved UX/UI – Clean, engaging, and conversion-driven layout. ✅ Stronger Visual Identity – A modernized design aligning with STORI’s AI-driven focus. ✅ Agile Development – Rapid prototyping and iterations using Canva for efficiency.