When I was asked to research a very specific community and create a publication, I had gone through several different iterations which eventually led me to the Creepypasta and Roleplay community. Creepypasta is a form of internet horror legends that is derived from the word Copypasta (text that is often copied and pasted throughout the internet). It was most popular during the early 2010s and died off a couple of years later. At some point, however, there was a surge in youth roleplaying with one another as these Creepypasta legends, which led to more unique stories and adaptations.

Approaching the design for this project was, at first, incredibly difficult as it challenged me to communicate a sense of horror to the reader without explicitly showing it. It was because of this that I was extremely aware of all the choices I made for the entire publication: fonts, colors, kerning, leading, etc. I wanted to lean away from relying too much on visuals or stereotypically ‘scary’ typefaces which allowed me to push myself.