YouTube Creators

I worked with an amazing team from YouTube and Hogarth to design and build an invite-only website to serve as a hub for YouTube creators to discover better ways to supercharge their success on the platform. Experienced YouTubers shared their insights, experience and inspiration through virtual and live events that were designed to increase their network and success on YouTube. The site was designed to be a platform ‘By Creators for Creators’. The initiative resulted in an online hub of helpful assets that were devised to boost the success of YouTube creators. We created a range of content, including articles, videos, infographics and animations that helped up-and-coming creators set up their own businesses, advise on boosting their subscribers, hacks on how to make the most of their merchandise, boost their personal brands. We also provided financial advice through a range of on-demand videos.