Website Builder UI — Landing Page Design

A high-converting landing page designed for a website builder product. The goal was to create a visually compelling, conversion-focused page that communicates the product's value clearly and drives sign-ups.

Website builder products compete in a crowded market. The design needed to stand out with a clean, modern aesthetic while clearly communicating ease of use — the core value proposition for non-technical users.

The layout follows a top-down conversion funnel: a bold hero section with a clear CTA, followed by feature highlights, social proof, and a final sign-up push. Every section was designed to reduce friction and build trust progressively.

Key design decisions:

Strong typographic hierarchy to guide the eye

Minimal color palette to keep focus on the product

Responsive layout optimized for desktop and mobile

Micro-interactions on CTAs to increase click-through

Designed in Figma, prototyped and developed using Framer and Go High Level for rapid deployment.