Gabriela Yanez
RESPONSIBILITIES: EVENT BRANDING | PACKAGING | GRAPHIC DESIGN | EDITORIAL | PRESENTATIONS | SOCIAL MEDIA
All the industries had different challenges during the current conditions due to COVID-19, for event branding was no different, after designing an entire branding thinking for an onsite event, we needed to change everything to digital and create a wonderful experience for the spectators: a virtual event with live dubbing was held where more than 46,000 people were connected. It was not only virtual, we were able to design swag boxes that were sent with different items specially designed to enjoy and interact during the event such as products, VR glasses, a little box of celebration with champagne and so much more!
CONTEXT: MONATions is the most important event of MONAT Global, where every year new product launches, and also we have training in Marketing, Sales, Awards, Concerts and Meetings with the entire community are held, as well as talks by world-class Speakers.
2020