Branding an awarding-winning tax law firm.

Biris+Goran, a top-tier Romanian law firm specializing in tax law, needed a refined and mature brand identity that truly reflected their expertise and sophisticated clientele. I led a complete rebrand, redefining their visual brand identity across all touchpoints—including logo, typography, website concept, outdoor posters, and stationery.

The challenge was striking the perfect balance: a design that felt timeless and understated, yet undeniably premium. Law firms don’t thrive on bold, trendy aesthetics—they need to exude trust, discretion, and authority. To achieve this, I crafted an identity built on elegant, classic typography and a muted, neutral color palette that communicates refinement without being ostentatious.

The result? A law firm that doesn’t just look good—it looks the best. In a market where legal branding often falls flat, Biris+Goran now stands out for all the right reasons: sophistication, credibility, and an unmistakable sense of reliability.

When: 2021

Client: Biris & Goran

Capabilities: Brand strategy, Brand design, Website design

Deliverables: Logo, Brand identity, Website concept