(Commissioned by UNICEF Uruguay and the Ministry of Interior)

In collaboration with UNICEF Uruguay and the Ministry of Interior, I created an animated awareness video addressing the urgent issue of sexual violence against children and adolescents. The goal was to educate, inform, and activate protective responses within communities and institutions.

I led both the storyboarding and motion design, transforming complex and sensitive information into a compassionate and clear visual narrative. Every visual element is chosen to be respectful, powerful, and hopeful.

Purposeful storytelling: Abstract visuals paired with emotional pacing to gently guide the viewer through a difficult but essential topic.

Symbolic animation: Subtle transitions and design elements that reflect protection, institutional responsibility, and dignity.

Multi-channel versatility: Designed to be used in campaigns, institutional presentations, social media, and educational settings.

In Uruguay, an average of nine cases of sexual violence are reported each day, with 70% affecting children and adolescents. This project serves as a visual tool in national prevention strategies coordinated by INAU, UNICEF, and governmental agencies.

By pairing clear visuals, narrative pacing, and responsible design, this video aims to inform, empower, and ultimately mobilize communities toward protection and prevention.

Date: September 4, 2024

Service: Motion Design

Client: Ministerio del Interior del Uruguay and UNICEF

Build in: After Effects