UX audit | UX Design | Web Design | SaaS | Figma
Katerina Revtova
Project goal I have worked on this project as a part of the Creava team and led the design project.
The client came to me with the following requests:
- create a Real Estate tokenization platform from scratch
- perform detailed UX Audit and research to outline Target Audience and highlight Product advantages on the market
Solution As a main UX Designer, I have created the following materials to outline product-market fit:
- Defined target audience and created Buyer Personas
- Performed competitive Audit to define the pros and cons of competitors
- Created empathy map to better understand Users behavior
- Created a User Journey Map to define the main points of contact between the User and the platform
1 Step - Reviewing existing details.
2 Step - We have a Zoom with discussion and recommendations
3 Step - UX Audit
4 Step - Doc with Audit summary
Example of UX Audit:
1 - Empathy map
2 - ICP
3 - User Journey map
4 - Competitive Audit
5 - Summary with Recommendations
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Posted Feb 16, 2024
A sharp design audit revealing UX issues, refining user flows, and improving UI consistency with clear, practical fixes.
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