Amazon Luxury Stores Summer Campaign Commercial

Role: Editor & VFX Artist Client: Amazon Luxury Stores Talent: Precious Lee Featured Designers: Rodarte, Jonathan Cohen, Altuzarra

This 30-second commercial spot is part of Amazon Luxury Stores’ summer campaign—an energetic, fashion-forward celebration led by model and muse Precious Lee. The piece delivers a bold, playful take on high fashion, featuring standout looks from Rodarte, Jonathan Cohen, and Altuzarra.

My task was to elevate the visuals through seamless editorial structure and premium VFX, enhancing both the attitude and elegance of the collection while maintaining the brand’s luxurious tone.

– Edited the full commercial, shaping rhythm and tone to match the confident, irreverent energy of the campaign – Designed and composited VFX to accentuate transitions and add subtle flair without overpowering the fashion – Collaborated with the creative team to ensure each cut reflected both the brand’s identity and the talent’s charisma

Watch the Commercial