A complete design and development project for GEN B Cabinets, a premium kitchen cabinet manufacturer. The site was designed to reflect the brand’s craftsmanship, highlight past work, and generate leads through a clean and professional online presence.
My Role
UI/UX Designer
Frontend Developer (Next.js)
SEO Optimization Specialist
Tools & Tech Used
Next.js – Fast, SEO-friendly frontend
Figma – UI/UX design & prototyping
Google Lighthouse – Performance & SEO optimization
Vercel – Deployment
Photoshop – Image editing
What I Did
UI/UX Design – Created a warm, elegant design in Figma to align with the brand’s premium image.
Frontend Development – Built a fully responsive, SEO-friendly site using Next.js.
SEO Optimization – Researched industry keywords, structured content for ranking, and optimized meta tags and images.
Lead Generation Focus – Designed clear calls-to-action (“Free Quote,” “Contact Us”) to encourage inquiries.
Portfolio Showcase – Highlighted previous projects with a visual gallery to build trust and credibility.
Highlights of the Project
Minimal, high-end aesthetic with earthy tones to convey quality.
Strong emphasis on imagery to showcase craftsmanship.
Optimized for speed and mobile experience.
Designed for easy future content expansion.
Project Type
Commissioned / Full Design & Development for Lead Generation