Logo Design & Branding of Memorii

Umair Zulfiqar

Verified

Introduction
Introduction
Color styles
Color styles
Color shades
Color shades
Shapes
Shapes
Print media
Print media

Logo Design & Brand Identity for Memorii

Objective Craft a polished, memorable identity for Memorii—a brand centered around memory, reminiscence, and emotional connections. The design aimed to evoke nostalgia, clarity, and refined elegance.
Design Concept
A softly expressive custom wordmark combining serif-like curves with clean modern proportions.
Integrated a subtle icon—perhaps a looped “M” or abstract emblem—to reinforce the brand's focus on memory and continuity.
Palette balanced muted pastels (warm greys, soft blush or teal accents) for an approachable, timeless feel.
Outcome
A versatile logo system with full lock‑up, icon‑only mark, and monochrome versions for flexible use.
Branded assets—including stationery mock‑ups, social media headers, and digital templates—anchored by cohesive color and typographic system.
Identity that communicates thoughtfulness, emotional resonance, and visual consistency.
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What the client had to say

Umair is a highly experienced and creative designer. His work is exceptionally well organized and meticulous. I’m delighted with his deliverables, and the value is absolutely outstanding. Highly recommend!

Shan Gao, Memorii

Mar 19, 2025, Client

Posted Mar 31, 2025

Defined brand system with curated colors, fonts, and imagery for a professional and clean brand vibe to enhance recognition.

Likes

7

Views

38

Timeline

Feb 26, 2025 - Mar 14, 2025

Clients

Memorii

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