Vale is a free Framer template for SaaS products that sell calm rather than noise: productivity apps, AI tools, planners, wellness and focus apps, indie SaaS. Most templates make you choose between a site that feels calm and one that converts. Vale is built to do both: a painterly hero slows visitors down, then the bento grid, social proof and pricing do the closing.
What I built
13 pages across three hand-tuned breakpoints, with a proper mobile menu
CMS-driven blog and changelog, FAQs, and 12 editable testimonials in a three-row ticker
Hand-painted scenic hero art, unique to this template
Interactive pricing with a monthly and yearly toggle and a sliding thumb
A full design system: shared color tokens and text styles, so one change flows through every page
Motion with manners: soft one-time reveals and gentle hovers, nothing bounces
How it was built
Designed and built in Framer over three days, with Claude on copy and QA. Framer's built-in AI can restyle any section on request, so a buyer can remix, restyle and publish without hiring anyone. Vale started as a paid template and is now free on the Marketplace.
Free Framer template for calm SaaS products: 13 pages, CMS blog and changelog, hand-painted hero art, interactive pricing, design system. On the Marketplace.