Rebranding Animated Video for ABSOLUTE

Thanks to the amazing art direction by TROPICO STUDIO, I had the chance to bring this vibrant animated video to life for ABSOLUTE.

After years of solid work, ABSOLUTE decided it was time for a refresh, and they went all in. New colors, a custom track, a lettuce mascot (yes, really), and a bold, fun script built around the four pillars of their brand.

My job? Illustrate it and make it all move. Sync it with the rhythm. Let the colors and characters dance.

It’s always a blast working with brands that aren’t afraid to be fun, different, and a little weird in the best way. It’s exactly that kind of energy that makes a brand feel alive.