Animated Video for 'Moros y Cristianos' Recycling Campaign

SILVOTURISMO GROUP reached out to me for an animated video regarding one of their campaigns. They wanted to make a promotional video for the holiday of “Moros y Cristianos” (Moors and Christians) celebrated in Alicante (Spain) to raise awareness about the recycling of glass during the celebration.

The idea was to have a fun animated video that would highlight the importance of sustainability and commitment to the environment. To achieve this, they wanted the video to revolve around the idea of an epic journey towards sustainability, and launch a message to make everyone who’s participating feel part of a community.