We helped a local lender offering personal loans achieve 129 total leads from their google ad campaign at a cost of $7.45 per lead and a conversion rate of 23%, meaning that almost 1 in 4 people that interacted with the ad converted into a lead. Initially the client was having trouble with google ad policy violations regarding financial advertising. I was able to come in and diagnose the issues, fix them and get the ads reapproved. Since then, I took over the account and have achieved these amazing results for them.