BYOB | Kajabi Funnel Redesign

I partnered with BYOB (Build Your Own Brand) to reimagine their onboarding funnel from the ground up—creating a more intentional, streamlined experience designed to guide users with clarity and confidence from the very first touchpoint.

From messaging strategy to funnel design, we refined each step of the onboarding journey to feel more intuitive, engaging, and aligned with the brand’s evolving direction. The result is a refreshed experience that reduces friction, builds momentum early, and creates an elevated connection right off the bat.

This thoughtful redesign in Kajabi created a polished, modern experience rooted in clarity and ease of navigation. Clean, neutral foundations create space to breathe, while intentional pops of color guide attention and are designed to convert.