OVERVIEW Vodafone developed a set of six digital tools designed to support mental health and well-being for the whole family. To promote these resources, a series of animated social media posts were created for Facebook and Instagram, helping to raise awareness and engagement.

PROJECT BRIEF Design visually engaging animations that effectively showcase Vodafone’s mental health tools. The animations needed to be clear, accessible, and compelling, ensuring they captured attention and encouraged users to explore the full toolset.

ROLE Animator, Storyboard Artist

METHOD Developed detailed storyboards to establish a strong narrative flow before bringing the animations to life. Using a combination of smooth motion graphics and eye-catching visuals, I crafted engaging content optimised for social media. Each animation was designed to align with Vodafone’s brand identity.