James John Jetel | Brand Identity

Juli Descole

Brand Designer
Print Designer
Visual Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
By Beyond
James John Jetel Wordmark
James John Jetel Wordmark
James John Jetel is an architectural photographer based in the United States.He works for editorial and commercial clients focusing on design, sustainability, and key figures.
Business Cards Design
Business Cards Design
Business Cards Design Close-Up
Business Cards Design Close-Up
We created a visual identity that revolved around consistency and subtlety, taking as a reference his own photographic work, images and compositions.
Poster design for James John Jetel
Poster design for James John Jetel
Poster design for James John Jetel
Poster design for James John Jetel
Visual Identity for James John Jetel
Visual Identity for James John Jetel
The choice of elements used for this identity, such as typographies (both for the wordmark and the supporting font), colors and layouts are closely related to James’ work approach, which was the goal we wanted to reach.
Poster Designs
Poster Designs
The result is a clear identity, reflecting the personality and neatness of his images, which also relies on his commercial approach.
Poster Designs
Poster Designs
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2020

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