Email Weekly Newsletter: Women’s Weightlifting Program
Asma Salman
Project Overview:
Objective:
Create a three-email weekly newsletter series for a Women’s Weightlifting Program to inspire, educate, and engage subscribers while promoting the program and driving sign-ups.
Emails Overview:
Welcome & Introduction
Subject Line: "Let’s Redefine Strength Together 💪"
Introduces the trainer, program goals, and benefits of strength training. Encourages sign-ups with a free first-session offer.
The Science of Muscle Building for Women
Subject Line: "Why Building Muscles is The Secret to Your Best Self?"
Highlights the physical and emotional benefits of muscle building. Addresses misconceptions about strength training as more than just fitness but empowerment.
Addressing Common Myths
Subject Line: "What if I Got Bulky and Looked Masculine?"
Dispels fears about bulking, emphasizes toning and health benefits, and encourages a positive relationship with the body.
Each email includes actionable tips, motivational messaging, and a strong CTA to drive program enrollment.
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Posted Nov 21, 2024
Created email newsletters for a personal trainer
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