JKN Fantasy Photoshoots — Static Ads & Fantasy Films

CLIENT: JKN Creative Studio (in-house, real commercial service)

OBJECTIVE Introduce a £30 children’s fantasy portrait offer and generate discovery and bookings through mobile-first advertising.

CHALLENGE Communicate the magical experience, value and next action immediately while keeping the children, not the graphics, as the emotional focus.

APPROACH Built a family of 13 themed ad variations across mermaid, unicorn, magical adventure and wizarding scenes. Combined AI portrait art direction, consistent brand identity and interchangeable promotional/CTA treatments. Designed separate offer-first, booking-first and social-follow creative angles for future testing.

DELIVERABLES 13 vertical static ads; multiple headline, price and CTA directions; social-discovery and conversion-oriented variants. This case study showcases six selected static creatives plus three short fantasy portrait films: two woodland unicorn scenes and one underwater mermaid scene.

OUTCOME & LAUNCH STATUS Production-ready campaign assets for a real service. Creative production is complete; advertising rollout is planned. Campaign launch and performance measurement are pending. Paid campaign performance, enquiries and bookings have not yet been measured; no ROAS, CTR, revenue or conversion claims are made.

This is an in-house service campaign. No external client endorsement or paid-media outcome is claimed.

Three short films extend the fantasy portrait collection into motion: two unicorn scenes in a woodland setting and an underwater mermaid scene. Shown alongside the static advertising, they give prospective customers another way to experience the imaginative worlds behind the service.