Some products are too beautiful

Some products are too beautiful not to recreate in 3D. Beauty of Joseon's serum bottle was one of them.

No client, no contract — just a deep dive into modeling, texturing, lighting, and animation. We took the bottle from reference to full CGI promo entirely on our own terms, treating it like a real production brief.

The goal was to capture what makes the product visually compelling: the delicate form, the material quality, the way light moves through and around the glass. Every detail was crafted to feel as considered as the product itself.

An unofficial, unrequested, and unapologetically passionate tribute in CGI.