Customer Data Platform
Sya Fu
What's CDP?
A Customer Data Platform (CDP) collects and unifies data from various sources to create a complete view of each customer. It helps businesses personalise experiences using both member data (like purchase history) and non-member interaction data (such as website visits).
My Role
I worked on UI/UX design for customer data platforms, focusing on optimising user flows and improving usability for data management.
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Posted Nov 8, 2024
I worked on UI/UX design for a b2b customer data platforms, focusing on optimising user flows and improving usability for data management.
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