Social Media Account Management

Jui Patil

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The Principal of the Novel International school, in Pune, reached out to develop a social media presence for their school along with improving the student and parents' engagement in the school projects through social media.
This project focused on establishing a social media account that focused on general engagement from the school.
Ultimately, the goal was to increase followers and improving engagement by the audience.
By the end of one month, the follower count increased 1.5 fold with an effective content strategy and timely scheduling of posts 💃.
Our work focused on making interesting segments such as 'Did you know', 'DIY', 'Book recommendations', and also General promotions.
https://www.instagram.com/novel_int_school/

The Outcome ⚡️:

Since the target audience was Indian Parents and students in a certain demographic, the posts were curated accordingly to meet the client needs as well as the audience expectations. The idea was to keep it light and educational as well as fun for students.
The Follower count increased from 20 followers to 150 followers in less than 2 weeks, creating a small and engaging space for students and their school 🎉💃💯.

2020

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