Optimizing UI For Paytm Home Page

Bhavaneeswara Rohitha Pudu

User Researcher
UX Designer
UI Designer

In this project, I undertook the redesign of Paytm's homepage with a focus on optimizing the user interface (UI) for enhanced user experience and improved usability. The goal was to maintain the essence of Paytm's brand while implementing subtle yet impactful changes to streamline navigation and accessibility.

Key Features

1.Visual Refinement: Through strategic use of whitespace, typography, and color schemes, I refined the visual elements of the homepage to create a clean and modern aesthetic that aligns with contemporary design trends.

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