As the Technical Product & Project Manager at DabaStore, I led the development of an E-commerce B2B SaaS platform, enabling SMEs to launch and manage their online stores with ease. The platform provides e-commerce, order management, and logistics integration tailored to businesses in Africa and the MENA region.
Key Contributions:
Defined and executed the product roadmap, balancing technical feasibility with market needs.
Managed cross-functional teams to deliver a scalable, cost-effective solution for SMEs.
Designed and implemented KPI dashboards, A/B testing strategies, and data-driven improvements to enhance user experience.