The real challenge of writing for emerging tech is nailing the voice and vocab so that your reader's eyes don't glaze over in a haze of acronyms and fancy buzzwords like 'cutting-edge' and 'innovative.' I relish the challenge of translating 'tech-speak' reports, data, and sales guides into a narrative that other humans can actually understand and connect with. Oh, and I also did the graphic design. One-stop shopping!