Client case study time! 🫶
My client Masha told me she had been dreaming of taking her 1:1 coaching to a group setting for years, so it was an honor to help her make it a reality!
For her program launch, she needed a sales page, a 9-part sales sequence, and lots of social content to use when her program turns evergreen, 5 of which she used to promote the first round of her program.
Here's how it all went down:
First, she gave me the details of who this program was for, what problem it was solving, and all the ✨yummy✨ features and benefits included.
I took all that information, did some mega-research, and helped her craft a sales page that resonated with her clients and painted a clear picture of the results they wanted.
Next, I used the sales page copy and research to write 9 beautiful, sequential emails that told SUCH an impactful continuous story and pointed directly back to the sale page.
Finally, we collaborated on the social posts to create a large content bank for her to pull from to promote her offer long-term.
In the end, Masha surpassed her goal for her first round of the group program, filling up 11 spots out of 10! 😻
Here's a look at the copy she received:
Check out my entire portfolio here: https://drive.google.com/drive/folders/1jgyXF2YN4LKLcnrOO6xZ6tAno539HRCa?usp=sharing
2023
